“Managing daily” is a concept foreign to most addiction and mental health treatment facilities, let alone most U.S. based businesses, but it’s absolutely critical for recovery centers who want to succeed in the market place today. Managing daily, not weekly or monthly, raises the bar allowing recovery operations to accelerate their sales efforts and increase admits by pushing and moving the meter on a day-to-day basis. To achieve this outcome, effective sales management systems must be deployed and maintained, and in a nutshell, drive success by the numbers because in the end it’s all about the math. Thus, developing key performance indicators then leveraging them to test, read, and react on a daily basis results in more admissions.
Sales management systems are comprised of sale force and work flow automation, call management systems, patient management systems, and the concatenation of meaningful data to produce critical numbers designed to make key sales management decisions daily.
Admissions and sales conversion rates aren’t just based on sales activities alone. Supporting departments such clinical and operations play a critical role. A treatment center may have a strong admissions team but lose admits due to poor operational management, lack of detox beds, or a clinical culture that turns away qualified admissions because the admit does not fit the ideal patient profile. A good sales management system includes processes and procedures to maximize admissions within an interdepartmental addiction treatment center operation. Everyone must be rowing in the same direction.
Recovery Marketing Consultants has the experience and expertise to create or enhance your sales management systems that will empower your recovery operation with daily management methodologies and procedures that will support and drive more admissions.
